In this present day and age, where the entire world has turned into one big global village, people have found new and innovative ways to generate stable incomes through the internet. Previously, many people were opposed to the rapid spread of technology because of a common perception that it would take over jobs. However, most people failed to realize that technology and the internet could provide numerous online business opportunities. The internet holds many hidden career opportunities, and most people require little to no skill to get into these and start their online business. Like any other business, people will need some basic knowledge of how the internet works and digital strategy to be successful with online sales. Still, everything else can be learned over time with experience.
Here at KAMSY NETWORK, we teach and train about digital business opportunities. If, however, you do have some useful digital skills, you can efficiently utilize these to become a digital producer. If you’re one of the lucky few who are actually good with technology, then you can go into more complex — but incredibly high paying careers too — such as launching technological solutions and coding. However, even if you’re not particularly great with technology, you can still be successful. How? By growing your business online through e-commerce, affiliate marketing, blogging, social media marketing, email marketing, and digital influence. To be clear, none of these businesses are particularly easy either. Being an entrepreneur and growing your business anywhere, whether digitally or in-person, requires hard work and dedication. Individuals who refuse to put in the effort required to make their content and online business grow do not see great results. But this has more to do with their lack of determination than the power of Digital Marketing.
However, if you want to make it big in the online world, we’ve got a few tips and tricks up our sleeve that might help you plan new strategies to grow your business digitally. From affiliate marketing to online classifieds, there are many ways to build your business online. Here’s a look at ten popular online marketing options:
1. Local Listings and Classified Directory
Create your business listing on listing sites such as RedForest Business Directory in Nigeria, this is to ensure that consumers searching for nearby businesses find yours. Redforest Platforms allow you to promote offers, products, services such as sales and new businesses. Customer review sites are basically local directories like RedForest Directory that allow users to express their opinions about businesses
2. Search Advertising
Search advertising is a method of placing online ads on Web pages near search engine results. With Redforest Ads Platform you can deliver your message at the moment someone is searching for the type of product or service you offer. Choose keywords that relate as closely as possible to your products so you receive the most likely prospects. Redforest ads platform receives millions of online visitors searching for available products on its database.
3. Contextual Ads
Contextual advertising takes display ads to the next level, by placing them on sites related to your products or services; for example, if you sell sporting goods, your ad may perform better on sports-related sites. Services are available that automatically distribute ads to sites based on the content of those sites. If you are offering events-related services, then your ads may also perform well by placing ads on Redforest Nigeria website, this website is an Events Services Directory website in Nigeria.
4. Display Ads
Display ads concepts simply mean the display of paid banners on a website to attract customers. In order to get a new customer, that customer needs to be aware that your business exists. And according to experts, consumers must encounter a brand 10 times before they think about doing business with them – up from seven just a few years ago. Display advertising allows you to go on the offensive and get in front of consumers before they need a specific good or service from you. By the time they need what your business offers, you have a better chance of being who they consider since they’ve encountered your name time and again online.
5. Geo Targeting
Geo-targeting is the practice of delivering advertising content within a defined geographic boundary to customers who meet specified criteria. In addition to targeting people within a defined radius, Geo-targeted marketing allows brands to hone in on users based on behaviors and demographics. For example, ads can be delivered to your mobile app audience segments when they are near a brick-and-mortar store. Geo-targeting can also exclude audiences and locations that you don’t want to target. The result? Highly personalized and relevant messages that can drive significant engagement and ROI. Including Geo-targeting in your internet business strategy can help you connect with customers and increase conversions. Segmenting your campaigns by location allows you to target locals with messages that matter to them. Together, these benefits deliver an impressive argument for investing in Geo-targeted advertising!
6. Mobile Marketing
Many smartphones and mobile devices provide web browsing, GPS, cameras, and video capabilities. This means you can develop creative promotions with text messages and location-based social networks. Mobile phones are changing the way your target audience and customers engage with your brand. People visit your website on their phones, open your emails on smartphones, and buy from your store through their phones.
7. Social Networking Sites
Cultivate new business through social networking sites where members share stories and recommend products and services. Social media for business is no longer optional. It’s an essential way to reach your customers, gain valuable insights, and grow your brand. If you’re not taking advantage of social media sites in your marketing strategy, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population.
8. Affiliate Marketing
Affiliate marketing lets you get other businesses to drive prospects to your website or store. Some affiliates may allow you to set up a store on their domains, such as comparison shopping sites.
9. Online Video
Reach new audiences by posting videos on video-sharing sites.
The best videos tend to be short (less than three minutes) and offer a free copy of a report or a product discount to motivate viewers to take action. Mobile Demand is one of many small businesses with a YouTube channel to help spread company news and information
10. Establish Partnerships
Partnerships are an excellent way to share the burden of content marketing.
You essentially piggyback on the success of another business and take advantage of their customer base. Of course, it needs to be a win-win situation. Besides this, you essentially double your reach with minimal extra effort. There are numerous types of partnerships that you can look into if you want to grow your business, whether that is through collaborative content, co-marketing, joint webinars, and even events. The possibilities are endless. The more innovative you are in your approach to sharing content marketing, the more beneficial it will be for your business.